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Welcome to the Innovation Ads Enrollment Management Blog

The purpose of this blog is to lend transparency to the marketing efforts of Innovation Ads. We are interested in cutting cost in public education by de-segmenting the enrollment management process, while providing a better marketing model for not-for-profit public education.

How can educational institutions work together with an advertising agency in order to provide more enrollments, lower cost per starts, and better student retention -- all on a performance basis?

Find out now with Innovation Ads.

Some Private Schools Look To Expand Enrollment

Jonathan Lekstutis
November 21, 2007

Several elite academic institutions are considering expanding their enrollment. Admission deans at schools like Yale, Stanford, Princeton and Harvard are voicing regret over rejecting so many talented students. This movement is growing among the nations elite colleges and may lead to changes in the way these universities select their student body.

Assessment Standards Still Being Debated

Jonathan Lekstutis
November 20, 2007

Colleges, universities, politicians and college associations are all debating on how educational institutions will report their progress and how much success their programs have had. With the Higher Education Act close to being passed into law, an effort has been made to create a national statement on student learning and assessment.

Community College Students & Women Need Some Technical Assistance

Jonathan Lekstutis

November 19, 2007

Studies are showing that students who attend community college are not as technically savvy as those that are attending major universities. The same studies are also showing that computer science and technology programs are not attracting a large number of women students.

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