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Welcome to the Innovation Ads Enrollment Management Blog

The purpose of this blog is to lend transparency to the marketing efforts of Innovation Ads. We are interested in cutting cost in public education by de-segmenting the enrollment management process, while providing a better marketing model for not-for-profit public education.

How can educational institutions work together with an advertising agency in order to provide more enrollments, lower cost per starts, and better student retention -- all on a performance basis?

Find out now with Innovation Ads.

Education Department Continues Probe of Student-Loan Practices

The U.S Education Department is continuing its probe into the student-loan practices at American colleges and universities. Despite the success of the earlier investigation, the department has identified 55 colleges that received a second round of letters concerning the investigation "My best guess is that the department is still in an information-gathering phase", said Mark Kantrowitz publisher of FinAid, a Web site that provides student-aid advice.
Submitted by patrick.sutton on November 26, 2007 - 12:10pm in

Online Education Is Evolving

Jonathan Lekstutis
November 23, 2007

As online learning continues to grow and more and more students are making the choice to get their college degrees online, educators are searching for more ways to make the experience more enjoyable. During the fall 2006 term, about 3.5 million students took at least one online course, according to the Sloan Consortium report “Online Nation: Five Years of Growth in Online Learning.” And although they did it because they wanted a college degree, that aspiration alone might not carry them to completion.

Submitted by patrick.sutton on November 23, 2007 - 12:19pm in

Number of Doctorates in Science and Math on the Rise

Jonathan Lekstutis
November 23, 2007

The total number of doctoral degrees awarded by American colleges and universities rose 5.1 percent in 2006. This rise led to a record of 45,596 doctoral degrees being awarded, according to a report released by the National Science Foundation. Out of the increase in doctorates the largest rise came in the fields of science and engineering.

Submitted by patrick.sutton on November 23, 2007 - 11:12am in
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