Welcome to the Innovation Ads Enrollment Management Blog

The purpose of this blog is to lend transparency to the marketing efforts of Innovation Ads. We are interested in cutting cost in public education by de-segmenting the enrollment management process, while providing a better marketing model for not-for-profit public education.

How can educational institutions work together with an advertising agency in order to provide more enrollments, lower cost per starts, and better student retention -- all on a performance basis?

Find out now with Innovation Ads.

Colleges & Universities

Number of Doctorates in Science and Math on the Rise

Jonathan Lekstutis
November 23, 2007

The total number of doctoral degrees awarded by American colleges and universities rose 5.1 percent in 2006. This rise led to a record of 45,596 doctoral degrees being awarded, according to a report released by the National Science Foundation. Out of the increase in doctorates the largest rise came in the fields of science and engineering.

Assessment Standards Still Being Debated

Jonathan Lekstutis
November 20, 2007

Colleges, universities, politicians and college associations are all debating on how educational institutions will report their progress and how much success their programs have had. With the Higher Education Act close to being passed into law, an effort has been made to create a national statement on student learning and assessment.

Community College Students & Women Need Some Technical Assistance

Jonathan Lekstutis

November 19, 2007

Studies are showing that students who attend community college are not as technically savvy as those that are attending major universities. The same studies are also showing that computer science and technology programs are not attracting a large number of women students.

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